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Training Products For All Types of Companies From Any Industry

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New! “Re-igniting The Great
American Work Ethic”
Digitally Re-Mastered

Now Available on 6 DVDs

$395.00 - call for special $100.00 limited time discount
One of the most critical business topics of the past two decades. This one program will help increase the performance of sales people, customer contact employees, managers and supervisors. Each of the six sessions will ignite pride, increase enthusiasm and build unity and dynamic teams. Your employees will experience ideas to produce excellent products and render superior customer service, increasing overall company image. The program is designed to be viewed by employees and managers together.

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“Selling With Dignity” sales training manual
$35.00
This is the selling system that changed sales training forever. “Selling With Dignity” is the original “personal persuasion” selling system. Over 1,000 companies throughout the United States and Canada have installed this superior selling method. This manual is a complete training resource for one of the best selling systems ever developed. The topics address the complete sales process for all types of selling: Retail Sales - Direct Sales - Industrial Sales. For Industrial sales, topics such as: Long-range sales strategies - Account tracking - Territorial Control...and other critical topics are also included.

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“Selling With Dignity” 6-hour Cassette Tapes
$60.00

This is one of the very best sales training audio tape series ever produced. It is a stand-alone product or it will work with and compliment the above training manual. Not only is this audio tape series a highly respected sales training aid, it also has many messages and ideas for success on a professional level as well as personal happiness.

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“Leadership In Management” management reference manual
$35.00

This complete leadership / management manual is a great resource for the effective leading of people. Team Building - Personal Growth - Differences Between Leadership and Management - Management Styles - 7 Cardinal Rules of Leadership - Motivating Employees - Delegating - Elements of Personal Achievement… are all included.

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“Image… Your Most Saleable Commodity” 6-hour audio tape series
$60.00

A top selling program for over five years. This tape series is a fun, motivating and educational experience, designed for any employee who has customer contact. Administration, those in the credit department, delivery drivers… all sell the “image” of a company every day. A check on attitudes - Interpersonal communications - Dealing with difficult people and situations - Building customer relations - Elements of personal achievement, are all included in this great tape series. Many have said these tapes are as much a personal grown series as a business series. Anyone will enjoy these tapes. 6, one-hour cassette tapes

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BeBe Tacy
12/25/92 - 10/13/07


 

 











Training Products Exclusively For The Yellow Pages Industry.

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NEW! "Selling Yellow Pages in Challenging Markets"
7 Hour DVD Video Sales Training Series (includes 6 special sales aids)
New Low Price! $395.00

An exciting and timely video series that will help sales people maximize Increase and minimize decrease and loss during these very challenging times.
Examining the mind-set necessary to sell in difficult and challenging markets
Why Yellow Pages is the medium of choice during recessions.
Preparation that makes a real difference to advertisers
The most successful sales process to use in challenging times
Specific responses to the difficult objections reps get in this market

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The MASTERS Responses To Yellow Pages Objections CD Series
$50.00 Each
4 CDs, in a protective album with all objections indexed in included booklet. One of the best ways to utilize non-productive driving time.
(Volume Discounts Available For Publisher Orders)

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The "MASTERS" 2000 Sales Training
Video Series now on DVD

$225.00 for the complete 3-module series
$95.00 each for individual modules

These video DVDs cover the most important topics for today’s Yellow Pages sales professional. The videos are the very best available for Independent Yellow Pages sales people and an indispensable training resource for Utility publishers to understand the best way to compete. Videos are 50 to 55 minutes in length and are easily facilitated in 15 to 20 minute training segments.

#1 - “The MASTERS Sales Process” 2000
#2 - “Effective Preparation”
#3 - “Getting More Appointments"

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215-Page Yellow Pages Sales Training Manual (The textbook for selling Yellow Pages)
$35.00
One of the most complete Yellow Pages sales training manuals in the industry. Six sections, each with its own test to measure retention. Works with both the above video series and the audio tape series below. This manual even has a complete glossary of Yellow Pages terminology.

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Becoming A MASTER Yellow Pages Sales Professional” 6-Hour CD Audio Series − 8 CDs in album
$60.00

The best selling Yellow Pages audio tape series of all time. Over 2,000 copies have been sold on audio cassette. Now Digitally re-mastered, this great program is more convenient than ever and never sounded so good. One of the best ways to get great ideas, build great success attitudes... all while driving.

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What You Should Know About Yellow Pages Advertising and The Yellow Pages Industry Educational Book
$7.95 (1 - 9 copies, call for new low volume discounts)
Our Best Selling booklet Just Grew Up. It's now a full-fledged, perfect-bound business book that has been newly revised and up-dated. Over 25,000 copies are now in print. Every Yellow Pages sales and management professional should have this book. There is no other book of its kind within the Yellow Pages industry. A great training publication & one of the best in-gield sales aids available. Help your sales people be more professional. Many top publishers use this book as part of their internal training programs. Publishers such as Valley Yellow Pages and White Directories order hundreds at a time. It has valuable information about the divesture and the many changes that followed which have brought us to where we are today. The book gives answers and responses to over a dozen of the most common and pressing concerns (objections) advertisers have about multiple books in the marketplace. An entire chapter demonstrates the greatness of Yellow Pages and the important part it plays in the marketing of a business. There is a section that gives exact steps in preparing individual ads and complete Yellow Pages programs. Everything from RASCIL Factors to Call Fragmentation are included in this easy to read book.

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The MASTERS Complete Sales Training Kit
$550.00 Each Kit + S&H
Without DVD Series $150.00 + S&H
We've taken our best-selling products and combined them into a complete training package. Each kit contains:

#1 - "Selling Yellow Pages in Challenging Markets" 7-Hour DVD series. Includes 6 special sales aids.
#2 - "Becoming A MASTER Yellow Pages Sales Professional 2000" 215 Page Training Manual
#3 - "Becoming A MASTER Yellow Pages Sales Professional" companion 8 disk audio CDs.
#4 - "Street-Wise" 32 page hand-out.
Great training aid for sales managers.
#5 - "The MASTERS Responses to Yellow Pages Objections" 4 CDs with index book with over 200 responses to over 90 Yellow Pages objections.
#6 - "What You Should Know About Yellow Pages Advertising and the Yellow Pages Industry" The best-selling book by Bob Tacy.


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New!
“Re-igniting The Great
American Work Ethic”
Digitally Re-Mastered

Now Available on 6 DVDs
$395.00 - call for special discount and free companion products
Although not Yellow Pages specific, this is a great video training series for any company who wants to maximize unity, harmony and productivity with their company. Designed for all departments within a company and to be viewed by employees and managers together.